THOUGHT FOR THE DAY

Perfection

"Have no fear of perfection - you'll never reach it."

- Salvador Dali

Topic of the Day

Trademark

Generally speaking, a trademark is a word, symbol, phrase or device which uniquely identifies a particular company or individual. There are many types of bottles used to contain soft drinks, for example, but only one with the distinctive logo and design of Coca-Cola. Each element of a Coca-Cola bottle- the shape, red imprint and name-could be considered a trademark of the Coca-Cola company. Because all of these elements have been legally registered with the United States Patent and Trademark Office (USPTO), no other soft drink company can create a similar trademark.

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