THOUGHT FOR THE DAY

Happiness

"Happiness is not something you postpone for the future; it is something you design for the present."

-Jim Rohn


TOPIC OF THE DAY

Services Marketing

A service is the action of doing something for someone or something. It is largely intangible (i.e. not material). A product is tangible (i.e. material) since you can touch it and own it. A service tends to be an experience that is consumed at the point where it is purchased, and cannot be owned since is quickly perishes

Read on.....

LATEST ARRIVALS

Marketing of services by K. Douglas Hoffman and John E. G. Bateson