THOUGHT FOR THE DAY

Achievement

"Great things are done by a series of small things brought together."

- Vincent Van Gogh

TOPIC OF THE DAY

Marketing strategy
Marketing strategy is a process that can allow an organization to concentrate its limited resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage. A marketing strategy should be centered around the key concept that customer satisfaction is the main goal.

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LATEST ARRIVALS

Applied software measurement: global analysis of productivity and quality by Capers Jones