THOUGHT FOR THE DAY

Sustainability

In the middle of difficulty lies opportunity - Albert Einstein

TOPIC FOR THE DAY

3 Steps for Sustainability of a Business Case

Most companies know sustainability is important for future success, but few manage to make it an integral part of their business. To do so, it has to be worth it. Here are three steps to analyze the impact of going green:

• Take a close look at your supply chain. Collect baseline measurements on energy, material, and natural resource usage.
• Get a quick win. Select a pilot project based on your initial measurements that will produce concrete data quickly. For example, look at heating oil usage in one store and explore how to reduce it.
• Expand the initiative. Once you reach the small-scale goal, expand the project to other areas. Communicate the initial results and the company's goals for sustainability to the entire organization.

Adopted from HBR's Management Tip of the Day of July 29, 2011