THOUGHT FOR THE DAY

Behavior

"It's nice to be important, but it's more important to be nice."

- E.C.McKenzie

TOPIC OF THE DAY

Experiential Marketing

Experiential marketing, as described by Stowe Boyd, is an approach to marketing that takes into account the fact that the people of today rely most on honest appraisals of products and services by their peers to make they purchasing decisions.

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