THOUGHT FOR THE DAY

Judgment

"Judge a man by his questions rather than by his answers."

- Voltaire

TOPIC OF THE DAY

Corporate Communication

Corporate communication is the communication issued by a corporate / organization / body / institute to all its public(s). Publics here can be both internal (employees, stakeholders, i. —e. - share and stock holders) and external (agencies, channel partners, media, government, industry bodies and institutes, educational institutes and general public).

An organization needs to talk the same message to all of its stakeholders, in order to transmit coherence, credibility and ethic. If one of these points is broken, the whole community can make this organization disappear. The Corporate Communication area will help this organization to build its message, combining its vision, mission and values and will also support the organization by communicating its message, activities and practices to all of its stakeholders.

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