THOUGHT FOR THE DAY

Teacher

“If you think your teacher is tough, wait until you get a boss. He doesn't have tenure. ” - Bill Gates

TOPIC OF THE DAY

Understanding Case Study Method

The case study method is a hyped up tool used in B-schools from Harvard to Hyderabad and by companies in selling their business solution software or tools and by companies to train their executives. But unfortunately a large number of faculty members, the students and academics have confusion regarding the methodology, the relevance and outcomes of a case as tool for training. It is surprising that some teachers even from so-called Premium schools give cases in examination papers. That for sure is an abuse of case study method. Even illustrations and examples are considered as case. Many trainers also assume that a long and detail case is a good and effective case. Unfortunately it is not always correct. The length of case has no significance as to its relevance and learning potential. A summary of case study method, its objectives and outcomes are reproduced below. These are based on personal experience and opinion of the author and hence no references are given.

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Managing and Leading Software Projects by Richard E. Fairley